As a comedian, breaking into new venues and securing gigs on the road is crucial for expanding your audience and advancing your career. One of the most effective ways to do this is by mastering the art of writing booking emails that grab the attention of venue bookers and showcase your talent. Here’s a comprehensive guide on how to craft the perfect booking email that will increase your chances of landing gigs and making a lasting impression.
Start with a Personal Touch: When reaching out to venue bookers, begin your email with a personal touch. Address the booker by name and remind them of how you know each other, whether it’s through a previous performance or a referral from a mutual contact. Establishing a personal connection from the outset shows that you value the relationship and are genuinely interested in working with the venue.
Highlight Your Credentials: In the body of your email, include a professional bio written in the third person that highlights your comedy credits and experience. Mention any notable performances, awards, or television appearances to showcase your talent and credibility as a comedian. Attach a headshot and include a link to your latest comedy performance video to give bookers a glimpse of your act and style.
Let Them Know Your Following: Demonstrate your commitment to making the performance a success by offering to invite your local friends and family to the event. Be sure to mention if you have a dedicated fan base, in the area who are eager to support live comedy. Assure the venue booker that you can bring in a crowd, making you a more appealing booking option.
Provide Additional Assistance: Make the booking process smoother by offering to provide your own accommodations during your stay if possible. Note: many venues do not offer accommodations for support talent. This shows your professionalism and willingness to go the extra mile to ensure a successful performance. Take a look at the venue’s booking calendar in advance and make suggestions for potential headliners you might be a good fir with, or whom you have opened for previously.
Keep It Honest and Genuine: Maintain honesty and authenticity in your email communication. Only mention a recommendation or referral from another comedian if it is truthful and genuine. Keep all booking emails in the same thread to avoid confusion and streamline communication with venue bookers. By following these tips, you can write a compelling booking email that effectively showcases your talent, professionalism, and enthusiasm for performing at new venues.
Crafting the perfect booking email is essential for comedians looking to expand their reach and secure gigs on the road. By personalizing your emails, highlighting your credentials, offering to help fill the room, providing additional assistance, and maintaining honesty and authenticity, you can increase your chances of landing gigs and making a lasting impression on venue bookers. Happy booking!